SPOON Exhibits & Events, a Rochester Top 100 company and one of 50 top exhibit companies in the United States, celebrates its 15th anniversary with the addition of a new office in Detroit, Michigan.

From its inception in April 1999, SPOON has quickly expanded into a full service integrated marketing firm. “Fifteen years ago seems like a world away. SPOON was started on faith, passion, and a dream to provide tradeshow products and event services that challenge the ordinary,” states Herb Besaw, President and CEO of SPOON Exhibits & Events. “Now I can confidently say that our mission has been accomplished but our challenges remain. SPOON’s focus of providing fully integrated marketing strategies, ‘The SPOON Approach,’ to our clients’ programs has proven to be enlightening and beneficial to the overall return on investment. With loyal clients and talented employees, SPOON is poised for another 15 years of growth and expansion. We plan to stay ahead of the curve for our clients and their marketing strategies.”

The Detroit office expands SPOON’s geographic reach, complementing existing locations in New York, New England, Atlanta, San Francisco, and Las Vegas.